Gillette Razors
Every Day is Game Day

Working alongside Gillette’s agency partners to produce and support the Saquon Barkley TVC with the ”Every Day is Game Day” campaign.

These campaign included TVC video, static posts, carousels, video cut-downs, shareable gifs, stop-motion, individual landing pages, merchandise, and in-stadium activations.

Using our TVC as our key asset we were able to tell a cohesive brand story across a multi-channel social campaign to support the “Every Day is Game Day” ethos throughout the entire NFL season.

Associate Creative Director
Michelle Rafalik

Art Director
Patrick Curley

Copywriter
AJ Glagolev

Agency Partners
Grey Group

Saquon :30

Additional Assets

In addition to the Every Day is Game Day campaign several additional assets were also created to further promote Gillette’s partnership with the NFL and eSports.

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